FishBowl Brings Email Marketing to Restaurantsposted by MR WAVETHEORY at 11/10/2006 04:58:00 AM
Is it a good venture business? Probably not. The challenge is that as clients get bigger, they will take these services in house. Without a strong software component, it will be hard to scale, since clients seem to want personalized campaigns as shown in the case studies for Famous Dave's, Maggiano's and Dairy Queen.
The moral of the story is that good businesses don't necessarily need venture capital, and all good businesses aren't necessarily good venture businesses.