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FT Reports That Google Is Considering
posted by MR WAVETHEORY at 3/15/2006 05:56:00 PM
The FT reports that Google is considering a retail push. Frankly, I don't get it. If someone does, please educate me. It appears to be yet another PR stunt - call it the daily Google PR stunt.
Google (NASDAQ:GOOG) is attempting a significant push into the European retail industry with plans to launch a service aimed at giving traditional bricks-and-mortar retailers a base from which to market and sell their goods online.
The US-based search engine company plans to develop Google Base, a product still in testing, into an online retail platform. The service would give retailers access to the hundreds of millions of Google users.